Live from your booking system
Screens that push. Perform. Sell.
Current classes, free spots and trainer profiles in real time. Straight from your booking system to every screen — no manual updates.
gym members in Germany — 2024 record (DSSV/Deloitte)
industry revenue 2024, up 7 % year on year
of members with a positive onboarding are still active after 6 months (IHRSA)
of all 2024 sign-ups happen on-site at the studio — screens make the difference
Where it pays off
Wherever your members are
From the entrance to the locker room. ScreenWay delivers the right content to the right place, at the right time, for the right audience.
Digital class schedule
Live schedules with available spots, trainer info and countdown to the next class — always current, straight from your booking system.
Member motivation wall
Member transformations, challenges, personal bests and birthdays. Screens that build a community and keep members engaged.
Wellness and spa displays
Atmospheric content for saunas, relax zones and treatment rooms: booking hints, packages, calming visuals.
Ad-space monetisation
Rent screen space to sports stores, supplement brands or local partners — a new revenue stream with zero extra work.
Every spot in detail
How ScreenWay works in your studio
From a boutique studio to a multi-site chain. ScreenWay scales with you and adapts to every concept.
Reception and entrance
Welcome screens and orientation
New members feel welcome, regulars see the current schedule at a glance. Check-in hints, opening-hour changes and live promotions — all in one view.
- Wayfinding for large facilities with multiple zones
- Targeted membership-upgrade offers
Training floor and cardio
Workout screens and training tips
While members are on the treadmill, they see exercise variations, technique tutorials and nutrition tips. It makes time fly and increases the value of every visit.
- YouTube and social-media integration for content
- Sports news and fitness updates as infotainment
- Challenge countdowns and leaderboards motivate
Class and group rooms
Class boards and video coaching
Class schedules with countdown to the next session, automatic trainer profiles and class videos for studios without a permanent instructor — perfect for 24/7 gyms and low-cost concepts.
- Class-start countdowns boost spontaneous attendance
Sauna, spa and wellness
Atmosphere screens and bookings
Calm, atmospheric content in wellness areas. Nature videos, relaxation hints, water temperatures. At the same time, gentle prompts for massages, body treatments and premium packages.
- Live sauna infusion schedule and temperatures
- Booking QR code for instant reservation
Your benefits
More than screens. Strategy.
ScreenWay: communicates, motivates, sells.
Instant content changes
Class cancelled, trainer out, flash promo? Updates go live in seconds — straight from your phone, no IT skills needed.
More revenue per member
Personal training, supplements, spa packages. Well-placed screens measurably lift average revenue per member.
Stronger member retention
Members who feel informed, motivated and part of a community cancel less often. Screens build exactly that connection.
Content tailored to each audience
Morning motivation for early birds, midday nutrition tips for office crowds, evening class upgrades — all on autopilot.
Ad space as a new revenue stream
Rent screen space to partners: local sports stores, supplement brands or physiotherapy practices. Your screens pay for themselves.
5 benefits. One system.
Revenue potential
Revenue potential at a glance
Tap into the long dwell time of your members for targeted offers.
Promote add-on services
Drive bookings for your spa, supplements or personal training with high-impact teasers on every screen.
Local partnerships
Rent screen space to sports stores, supplement brands or physiotherapy practices. Your screens pay for themselves.
Revenue potential at a glance
average revenue uplift from digital signage in fitness and wellness
Extra revenue from ad partners – an external income stream that would not exist without ScreenWay.
ROI calculator
What does ScreenWay bring to your studio?
Move the sliders to match your situation. The numbers update instantly.
ROI im ersten Jahr
890 %
Amortisation in 2 Monaten
Wie ScreenWay Mehrwert schafft
Strengthen member retention
Motivating screens with success stories, progress visuals and community events reduce cancellations.
–15 % churn rate
Class and PT bookings
Digital class displays, last-minute slot bookings and personal-trainer profiles lift booking rates.
+18 % class occupancy
Supplements and shop upsell
Targeted product picks after the workout, at the right time, for the right audience.
+12 % add-on revenue
Gamification and leaderboards
Challenge boards and rankings push members to visit more often.
+22 % visit frequency
Fitness First internal data, Futuresource 2024, Statista DE 2024
commercial fitness and health facilities in Germany (2024)
people regularly visit gyms in Germany (Statista)
of all 2024 contracts are signed on-site — screens drive the moment
average membership length — retention pays off
Customer voices
What operators are saying
PT bookings
PT bookings / week
“Since ScreenWay went live at our reception, we keep asking ourselves why we did not do this sooner. PT bookings are up 40 %.”
Markus Dietrich
Studio owner, FitBase Köln
Class attendance
participants per group class
“Our classes are noticeably fuller. The countdown screen in front of the class room is a game changer — spontaneous attendance has climbed sharply.”
Sabrina Wolf
Operations manager, Studio Vitality . Frankfurt
Refinanced
of the licence covered by ad partners
“We rent two screens to local partners and that covers the entire ScreenWay licence. A true win-win for everyone.”
Jonas Keller
Managing director, SportClub 360° . Stuttgart
Your questions. Clearly answered.
Noch Fragen?
Get in touch directly and learn how ScreenWay can digitally transform your gym.
Kontakt aufnehmenReady to break through?
Start with a free demo and see how ScreenWay takes your studio to the next digital level.