Hotel and hospitality

Service that stays memorable

With ScreenWay you can adapt screen content flexibly to your hotel interior, optionally with ready-made template designs that save extra design costs. Our innovative technology relieves your team and grows revenue per guest through targeted cross-selling.

Hotel Lobby mit ScreenWay Wandbildschirm – Entspannung, Spa-Erlebnis und Kulinarik

Digital concierge, interactive wayfinding and info systems, video walls and entertainment

Hotelgäste vor digitalem Concierge-Display mit Welcome-Screen und Servicekategorien

Personal service. Scaled and efficient.

The digital concierge:
Around the clock for your guests

Take pressure off your front desk during peak times. With ScreenWay you offer guests 24 / 7 information that leaves no question unanswered.

Visual statements for lobby and bar

Atmosphere that inspires

Digital signage in a hotel is more than information, it is part of the architecture. ScreenWay stages your brand with intent.

Vorher-Nachher-Vergleich: Hotelflur mit und ohne ScreenWay Digital Signage – After ScreenWay
Vorher-Nachher-Vergleich: Hotelflur mit und ohne ScreenWay Digital Signage – Before ScreenWay
Before ScreenWayAfter ScreenWay

All hotel types

Whether you run a boutique hotel, a resort, a conference center, a vacation rental or a global chain. Tailored to your property layout, brand and guest engagement goals.

Dynamic mood management

Automatically adapt screen content to time of day, season or weather. Energizing in the morning, elegant and relaxed in the evening.

Reliability around the clock

Our hardware is built for continuous 24 / 7 operation and guarantees flawless playback without downtime.

The digital guest journey

Information and comfort at every touchpoint

Guide your guests through their stay and grow the uptake of your in-house services.

Hotel lobby with a large ScreenWay screen and a personalized guest welcome

Lobby and foyer

A dynamic stage for the first impression. Ideal for personal welcomes, wayfinding, weather, current hotel events, local tips and social media feeds.

Hotel elevator with a ScreenWay screen for spa updates and daily offers

Elevators and hallways

Live updates on spa availability, hotel cuisine highlights and breakfast specials. In an alarm or evacuation: escape routes and clear instructions.

Guest room with a ScreenWay in-room TV for room service and recommendations

Guest rooms

Smart comfort via in-room screen drives additional orders: room service, activity bookings or local recommendations.

Hotel restaurant with a ScreenWay screen for digital wine list and daily specials

Restaurant and bar

Digital wine lists and rotating daily specials that whet the appetite. Plus promotion of event and conference spaces.

Tech that shines in the background

Easy for your team, safe for your data

Our platform is as intuitive as a smartphone. No IT background required. With ScreenWay you publish content to screens and manage everything from one place.

Partner integration

Let local partners like tour operators or museums own promotional slots, with no extra work for your team. Earn extra revenue from referral fees and advertising.

Privacy and security

Highest GDPR standards, hosted on local servers. Your data sits on secure infrastructure.

Better guest experiences with digital signage for hotels

Digital wayfinding display in a hotel lobby with a couple

Better wayfinding

Guests find their way easily in busy resorts, hotels and cruise ships thanks to digital wayfinding and interactive maps.

Lobby digital display showing hotel events with a couple in front of it

Keep guests in the loop

Promote local events, on-site pampering programs and attractions through your hotel's digital signage, as well as loyalty programs.

Personal welcome screen in a hotel room

In-room displays

Screens in guest rooms, conference rooms or common areas extend the stay and surface relevant offers to your guests.

Monetization and partner marketing

Turn your screens into a profit center

The long dwell time of your guests is a perfect setting for targeted promotions.

Promote additional services

Strong visual teasers grow bookings for your spa or restaurant. Well placed videos and image overlays sell for you in the background. A 12 % uplift is realistic with local partnerships, often the missing piece to optimize occupancy.

Local partnerships

Exclusive offers from regional partners get prime placement and generate extra ad revenue.

Expected revenue uplift

+ 12 %

revenue per guest

Internal revenue (in-house)
Spa and wellness
Restaurant and bar
Room service
5 %10 %15 %20 %
New revenue source
External additional revenue Ø 12 %
Partner marketing with local partners
5 %10 %15 %20 %

Additional revenue from partner marketing, an external revenue stream that does not exist without ScreenWay.

FAQs for digital signage in hospitality

More questions?

Get in touch to learn how ScreenWay can transform your hotel digitally.

Get in touch
Hotel planner with a clipboard – ScreenWay checklist

Planning checklist for your hotel

A complete checklist across 8 sections, from space analysis to hardware to ROI. Step by step through every detail of your digital signage rollout. Fill it in your browser, then print or save as PDF.

  • Site analysis and rooms
  • Hardware and setup
  • Content and templates
  • GDPR and ROI

ROI calculator

What does ScreenWay bring to your hotel?

Adjust the sliders to your situation. The calculation updates instantly.

Hotel rooms80
Avg. occupancy (%)72.0 %
Avg. room rate per night (€)145 €
F&B revenue per year (€)280.000 €

ROI in the first year

1799 %

Payback in 1 month

Investment / year8.900 €
Total return / year168.990 €
Net profit160.090 €
F&B uplift (plus 12 %)33.600 €
Upgrade and upsell (4.50 € per night)94.608 €
Loyalty and returning guests (plus 15 %)36.582 €
Print cost savings4.200 €

How ScreenWay creates value

Personalized welcome

Greet guests by name via PMS integration. 25 % more intent to return, 30 % more social sharing.

plus 25 % returning

F&B displays plus 12 %

Digital menu boards with photos lift order value and daily picks improve gross margin.

plus 12 % F&B revenue

Upselling automation

Spa, room upgrade, late check-out. Right time, right screen, automatically.

plus 4.50 € per night

Room and event signage

Conference room signage in real time, instant changes. No confused guests.

minus 21 % inquiries

Navori Hotel ROI Study, Independent Hospitality Insights 2024, Marriott Marquis Case Study

General Manager eines Luxus-Resorts teilt seine Erfahrung mit ScreenWay
With ScreenWay's digital screen marketing we placed subtle in-house promotion right where it counts, cut print costs for flyers and cards and avoided waste. Guest satisfaction has gone up because guests feel informed and looked after.

General Manager

Luxury Resort and Spa

Want to take your guest service to the next level?

Have a concept? Bring your visual media into ScreenWay right away.

Ready for the next level?

Just a few steps to your own ScreenWay setup.

Become a customer